Elements Esthetics Academy is an esthetics school that trains students to master the art and science of beauty and wellness.
Beauty and wellness enthusiasts
Shaping Self-Care Specialists
Accessible
Trustworthy
Northern Inspired
Elements Esthetics Academy is an esthetics school that trains students to master the art and science of beauty and wellness.
Ammanda wanted to turn her start-up esthetician school into a well-known name across the Yukon territory. She had everything needed for success: course curriculums, a place to teach, decades of experience in esthetics, and students ready to learn. But she needed a strong brand to establish the school as a credible academic institution. Her brand also had to appeal to First Nations community members and respect the northern culture and wellness traditions.
Ammanda's new website made it easy for students to get all the information they needed and sign up for classes without having to call or email. We set up emails that automatically reached out to students who showed interest, helping turn them into enrollments. Now, with everything online and automated, Ammanda can spend more time teaching and less time on admin work, with her school set up as a trusted place to learn esthetics.
Ammanda wanted to turn her start-up esthetician school into a well-known name across the Yukon territory. She had everything needed for success: course curriculums, a place to teach, decades of experience in esthetics, and students ready to learn. But she needed a strong brand to establish the school as a credible academic institution. Her brand also had to appeal to First Nations community members and respect the northern culture and wellness traditions.
We built a brand that felt both professional and warm, just like the beauty industry itself. This meant making sure Ammanda's school looked as established as any college in Canada, with a style that also celebrated Yukon's unique culture and people. Her brand photography showed off this diversity, and we created recruitment materials that Ammanda could use to spread the word at job fairs and other events.
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Credits
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor.
Credits
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor.
Credits
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor.
Credits
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor.
Credits
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Ammanda's new website made it easy for students to get all the information they needed and sign up for classes without having to call or email. We set up emails that automatically reached out to students who showed interest, helping turn them into enrollments. Now, with everything online and automated, Ammanda can spend more time teaching and less time on admin work, with her school set up as a trusted place to learn esthetics.
The logo incorporated spruce tips, a native plant to Northern Canada. The pines are harvested and used by the Yukon First Nations people for medicinal purposes. This symbol will be recognizable to everyone in the Yukon, making the brand distinctly Northern. The pine aromas also nod to the fragrant products commonly used in spa environments.
Credits
Brand Strategy, Reagan Bradley
Brand Designer, Sara Knowles
The brand story reflects Ammanda's purpose for starting the academy and connects with the needs and goals of prospective students living in the Yukon.
Credits
Copywriting, Reagan Bradley
I loved my experience working with Reagan Bradley and her team. She was creative, innovative, fun, and easy to work with. She helped me launch the brand and website for my esthetics school in the Yukon. The result was beyond what I could have even imagined. She provided me with training videos and built the website on a platform I was familiar with so I could easily make updates myself. I’m set up with a gorgeous brand and happy to have chosen her to go on this brand journey with me!
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